Leapmotor Celebrates 10th Anniversary with New Target: 4 Million Annual Sales by 2035
[Corporate Strategy] Leapmotor unveiled its new decade-long goal at its 10th anniversary event, aiming to achieve annual sales of 4 million vehicles by 2035.
⚡ Core Development: From NEV Leader to Global Automotive Player
At the 10th anniversary event in Hangzhou, Zhu Jiangming announced Leapmotor’s target to reach 1 million annual sales by 2026, with a long-term vision of 4 million units annually by 2035. By the end of 2025, cumulative deliveries are expected to surpass 1.2 million units, with full-year sales projected at nearly 600,000 units, including approximately 60,000 units delivered overseas.
🔍 Strategic Foundation: Full-Stack In-House R&D and Cost Control as Competitive Moats
Over the past decade, Leapmotor has distinguished itself among hundreds of new energy vehicle (NEV) startups through full-stack in-house R&D and extreme cost efficiency, becoming the top-selling NEV startup. Zhu Jiangming candidly stated that the company has just crossed the breakeven point and remains on the “subsistence line,” emphasizing the urgency to accelerate expansion during the rapidly closing window of opportunity in the NEV market.
💡 Industry Impact: NEV Startups Enter a New Phase of Scale-Driven Competition
With Leapmotor leading the charge by setting a million-unit sales target, NEV startups have officially entered a critical phase defined by scale-driven profitability and global expansion, likely intensifying industry consolidation.