Leapmotor Celebrates 10th Anniversary with New Goal: Targeting 4 Million Annual Sales by 2035

[Corporate Strategy] Leapmotor unveiled its new decade-long goal at its 10th anniversary event, aiming to achieve annual sales of 4 million vehicles by 2035.

⚡ Core Development: From NEV Sales Leader to Global Automotive Player

With 1.2 million cumulative deliveries, projected nearly 600,000 units sold in 2025, and 60,000 vehicles delivered overseas, Leapmotor has completed a transformation over the past decade—from an underdog to the top-selling new energy vehicle (NEV) brand among Chinese startups. At the 10th anniversary event in Hangzhou, founder Zhu Jiangming announced an ambitious target of 1 million annual sales by 2026, with the longer-term vision of becoming a world-class smart EV manufacturer achieving 4 million annual sales within the next decade.

🔍 Strategic Foundation: Full-Stack In-House R&D and Cost Control Driving Long-Term Success

Leapmotor adheres to what it calls the "engineer's approach," relying on full-stack in-house R&D and extreme cost efficiency to not only survive among hundreds of NEV startups but also achieve scalable profitability. Zhu Jiangming frankly stated, "We’ve just passed the breakeven point, and our window of opportunity is only a few years long—we must act urgently and make every second count."