Ford Bronco WildTrak Launches in China Starting at RMB 230,000, Targeting Urban and Off-Road Enthusiasts

[New Model Launch] The Ford Bronco WildTrak has officially launched in China, with the range-extended version starting at RMB 229,800.

⚡ Key Development: New Energy Hardcore SUV in the RMB 230,000 Segment Fills Market Gap

The Bronco WildTrak offers three range-extended variants (RMB 229,800–272,800) and two all-electric versions (RMB 259,800–282,800), significantly undercutting the starting price of the gasoline-powered Bronco at RMB 299,800 and substantially lowering the entry barrier to hardcore off-roading.

📊 Key Specifications: 5,025mm Length + 2,950mm Wheelbase Balances Space and Off-Road Capability

The vehicle features a 30-degree approach angle, a 32-degree departure angle, and a 600mm wading depth. It is equipped with a front double-wishbone and rear five-link aluminum independent suspension, striking a balance between urban comfort and light off-road performance.

💡 Industry Impact: "City-Capable, Playful, and Trail-Ready" Defines a New Niche Segment

As the first new energy model in the Bronco family, it is built on Ford’s native intelligent new energy architecture, "Ford Zone," and targets diverse lifestyle markets with a 15.6-inch central display and an intelligent cabin, challenging traditional boundaries of off-road vehicles.